Here’s what a COVID Safe communications strategy looks like
Communication is key. But never has this phrase run truer than in a global pandemic.
Here’s what a COVID Safe communications strategy looks like Read More
Communication is key. But never has this phrase run truer than in a global pandemic.
Here’s what a COVID Safe communications strategy looks like Read More
The PR industry itself is generally divided into two camps: those who believe the press release is dead, and those who still love it. As with many things in life, the reality is more likely somewhere in the middle.
2021: The Press Release. Is It Dead or Alive? Read More
If you want to grow your business, there are several marketing options on hand for both short-term and long-term growth. Here’s how you can earn some publicity for you and your brand.
Using PR to Grow Your Business Read More
Public uncertainty is a huge barrier for brands and governments alike. In some cases the shift towards mistrust leads to constructive, positive behaviour – but not always. Thankfully, PR can help.
COVID-19 comms strategies have shown us empathy is everything Read More
Like it or not, social distancing restrictions have made ‘professional distancing’ a reality, and business communications need to adapt to fit in a workplace without hand-shakes, client drinks and team getaways…
How to ‘professionally distance’ without losing touch Read More
The global pandemic and the Black Lives Matter movement are putting pressure on brands to reflect upon their public image. Here is how good PR can guide a client through this period and come out stronger on the other end.
Black Lives Matter and COVID-19 have shown us that PRs need to do their jobs better Read More
Unfortunately, the education sector isn’t safe from COVID-19, and should the worst happen, schools need to be prepared for journalists and media outlets knocking at their door.
How to prepare your school’s communications plan for a potential coronavirus crisis Read More
Every new coronavirus case is a massively newsworthy story, and the media will never be very far behind. Thankfully, there are many things you can do right now to help prepare your business for the worst. Here are four steps to prepare your business for COVID-19.
Four steps to prepare your business for a COVID-19 crisis Read More
When it comes to distributing your content, it is vital to ensure you reach the right audience. Here’s how you can maximise your time, money and effort on channels that are relevant to your target audience.
Top 7 Communication Channels to Use for Public Relations Read More
How should your marketing and communication differ during this pandemic? I’m going to give you two DOs, and two DON’Ts.
The DOs and DON’Ts of communicating during COVID-19 Read More