Ever wondered what goes on behind the scenes of PR agency when doing issues management and crisis communication? Many of you will be experiencing a need for this, for the very first time.
In this short video we show you our approach to getting a client in the media, no matter their size or how interesting their might initially seem – so you can do it too.
Only a small proportion of those with the label of ‘thought leader’ are actually doing it well. So if you’re ready to provide some truly useful guidance to your industry and potential clients, these five strategies should set you in the right direction.
Many businesses struggle with their PR efforts, especially when they’re just starting out. Thankfully, If you can identify where you’re going wrong, you’ll be well on your way to PR success.
When seeking the services of a PR agency, the wide variety of quoting structures and strategies can be overwhelming. So how can you pick the correct agency and quote for your business, to ensure you’re getting the most out of your money?
The Duke and Duchess of Sussex are ‘stepping back’ as senior members of the royal family. But while everyone is focusing on rumoured rifts and their desire to earn their own money, there is a huge selling point that people are missing: a new media policy.
When banking veteran Mark Harper left the industry to start up a clever healthcare platform, it took every lesson he’d ever learnt from other businesses to build it.
Sabri Suby is a serial entrepreneur and the founder of Australia’s fastest growing digital marketing agency, King Kong. Having originally founded King Kong in 2014 from his bedroom, Sabri has bootstrapped the company since day one and in under five years has successfully built a team of 61 specialists now achieving $20million+ in total revenue (year to date).
Last week, The Sunday Project announced it had secured an exclusive TV interview with Kim Kardashian. So it was rather strange when on Friday morning, Kim appeared via satellite on Seven’s Sunrise for an ‘exclusive’ live interview. So was it an exclusive?