My husband and I recently stayed at a beautiful resort at Palm Cove (about 30min drive north of Cairns in North Queensland). Even though I was on holiday I could not help but see the resort as a great marketing case study of a business that under-sells itself but understands that little gestures can mean a lot to a customer.
Do you know what other people think about you?
As kids and teenagers we are taught to say, “I don’t care what other people think or say about me.” However in business that isn’t going to work very well for you.
Good Business Consulting is pleased to bring you a Q&A with someone who knows small business very well. This is Part Two of our interview with Jen Bishop, Publisher and Editor, Dynamic Business.
Good Business Consulting is pleased to bring you a Q&A with someone who knows small business very well. In fact she publishes and edits Australia’s highest circulating magazine for SMEs.
Freelancers, sole operators and small-to-medium business owners can reach countless potential customers and advocates for their business by using social media well.
Many people make the mistake in thinking that media coverage should speak for itself in attracting clients. By doing this they are missing many opportunities to maximise the success of their media coverage.